Strategic approach for overhauling a seller web application.
Various research studies for consultancy clients.
Brand-new product offering ultra-high speed Internet, starting in Kansas City.
Personal project to create software for managing horse show entries and events.
Consumer security software.
Heuristic evaluation and recommendations for the conference website.
Dead simple bookkeeping software for small businesses.
Complete redesign of the checkout framework and process across all corporate sites.
Increase email acquisition by making it easy for unregistered users to save items to a personal gallery.
Convey the breadth of the production selection and encourage browsing behavior.
Create a quick, short-term solution for an out-of-date page.
Improve the usability and effectiveness of the inventory management tool, used by power users who sell cars on eBay.
Increase the number of unregistered eBay users who successfully place their first bid on an auction.
Plan and conduct a series of research studies to answer questions about user needs regarding local-based goals.
I specialize in working within cross-functional, collaborative teams to create user interfaces that are not only useful, usable, and desirable, but also ''invisible'' - in other words, creating an effortless experience.
Trained in user research, I am a firm believer in maximizing the potential of a design by leaning on sound data, feedback, industry knowledge, and best practices.