Google Fiber
Fiber was a new Google initiative to provide Gigabit-speed Internet to Kansas City, Kansas and Missouri. I was involved from initial conception through launch to define and deliver the website and signup process for customers. The build-to-demand business model required a new and unique method for acquiring customers. Everything on the site was built from scratch with limited time and resources. Fiber is now expanding into additional US cities.
Welcome
- Fiber is offered in a very limited area to particular address types. Determining an address' eligibility required coordinating closely with the product management, operations, and engineering teams.
Get Fiber
- Each Fiber city was divided into smaller "fiberhoods." To get Fiber, users first pre-registered their home to express their interest. If the home's fiberhood got enough pre-registrations, they were guaranteed installation. After the pre-registration period, homes in approved fiberhoods were invited to sign up and choose their service.
Sign Up
- Users can choose from three service plans.
Flowchart
- Building a new and complex product required detailed documentation and use case analysis to ensure specs were accurate and clear for the development team.
- Fiber is offered in a very limited area to particular address types. Determining an address' eligibility required coordinating closely with the product management, operations, and engineering teams.