Independent Consultant

2010 - Present

Freelance User Experience Specialist

  • Creates world-class, high-performing user experiences using information architecture, interaction design, user research, and product management
  • Specialties include usability, optimizing user workflows for conversion, consistency across a holistic user experience, and understanding how designs translate into development
  • Clients range from seed-level startups to Fortune 100 companies, including 1stdibs.com, Etsy, Apple, The New York Times, Google, Amway, Theraquick, McAfee, TSIA, Trooval.com, eBay, Move.com

1stdibs.com, New York, NY

2014 - 2016

UX Design Consultant, Lead Designer

  • Owned the design strategy and execution of the Checkout, order management (internal and external), and dealer experience product areas
  • Delivered projects that cover desktop, responsive web, and mobile app environments, as well as for all three major user types: buyers, sellers, and internal staff
  • Employed end-to-end UX techniques such as design studio workshops, user research, prototyping, and collaborative reviews
  • Managed the user research process for the product and design team
  • Mentored the 10-person design team (UX, visual, and research) and organizes biweekly UX talk events

Google, Mountain View CA

2011 - 2013

UX Design Consultant, Lead Designer

  • Led the product design from concept to launch for Google Fiber, a brand-new initiative to build and offer ultra-high speed Internet connectivity, including television, wireless, and mobile services, via a unique build-to-demand business model
  • Worked closely with Product Management, Engineering (front-end software, back-end software, and hardware), and Marketing to solve the challenges of defining and building a large-scale and complex product from scratch under a tight timeline
  • Defined requirements for user research and testing across the web and mobile platforms
  • Aided in building the multi-functional User Experience team

Outright.com (acquired by GoDaddy), Mountain View CA

2009 - 2010

Principal Designer

  • Led the definition and development of the Outright user experience
  • Partnered with product managers and Ruby on Rails engineers in a weekly Agile environment
  • Worked on all aspects of the product including the 1099-MISC feature, partnership API integration, Community platform, registration/setup flow, iPhone app
  • Conducted online and remote usability studies, user interviews, and ongoing surveys

Art.com, Emeryville, CA

2006 - 2009

Senior User Interface Designer

  • Led the front-end design and user experience of the two core websites: Art.com and AllPosters.com (including all international domains)
  • Delivered design specs, mockups and comprehensive product requirements documents to the engineering team
  • Served as acting VP of the User Experience and Product Management department for a year during a candidate search. Represented the department at the SVP and director level, created the department's 3-year plan, and managed the project roadmap
  • Introduced the company to qualitative user research by proposing and conducting usability studies based on notable project needs
  • Worked regularly with multiple sources of data (AB testing, qualitative user research, market segmentation, data mining) to inform design and product strategy

eBay, San Jose CA

2004 - 2006

User Interface Designer

  • Launched key projects for CARad (business-level auto sales software), global registration, the bidding user interface, and help
  • Led teams of UI designers, creative designers, content managers, user researchers, and prototypers to produce design deliverables for product management and engineering
  • Created site maps, personas, flow diagrams, wireframes, and high-fidelity mockups
  • Created a liaison role between the User Interface and User Research departments to uncover process breakdowns, improve team effectiveness, and promote research in the design process
  • Managed the multi-departmental status reporting tool, taught UED-wide workshops, trained and mentored UI contractors

Yahoo!, Sunnyvale CA

2001 - 2004

User Experience Researcher, Search & Marketplace

  • Handled the entire suite of listings properties: Autos, Careers/HotJobs, Classifieds, Local, Maps, Real Estate, Overture (SEM engine), Yellow Pages, and City Guides
  • Worked closely with product teams to identify, design, and conduct the most impactful user research for the business
  • Pioneered innovative methodologies such as streamlined cognitive walkthroughs, an online and voicemail diary study, an in-field driving directions study, and participatory design
  • Trained and mentored other researchers, interaction designers, and contractors on research planning and the role of research throughout the entire product lifecycle
  • Nominated for the most prestigious recognition award for achievement at Yahoo! (The Superstar Award)

Yahoo!, Sunnyvale CA


User Experience Research Intern

  • Provided research support for Mobile (WAP, HDML for cell phone and handheld device interfaces), Photos, Small Business Mail, Personals, and Music
  • Worked with product teams to clarify their research questions, then applied appropriate research methods including ethnographic interviews, card sorts, and traditional lab testing
  • Developed and implemented a new departmental report format that improved readability and its effectiveness in communicating findings
  • Trained and mentored newly hired researchers on procedures, software, and research techniques

Microsoft, Redmond, WA


Usability Engineering Intern, Mobile Devices Division

  • Designed and conducted studies on keyboard input and handwriting recognition, which influenced design decisions for the next-generation Pocket PC
  • Compiled and presented a literature review on mobile devices and hardware interface designs
  • Refined design requirements with interaction designers, industrial designers, program managers, and usability engineers


Master of Arts, George Mason University

Psychology: concentration in Human Factors/Applied Cognition

Bachelor of Arts, Rice University

Double major in Psychology and Environmental Engineering

Design Skills

Brainstorming, wireframes, flow charts, frameworks, personas, low- and high-fidelity mockups, design specs, requirements documentation, roadmap development

Research Skills

Qualitative: Ethnographic field studies, usability studies (traditional and remote), RITE method, diary studies, phone interviews, cognitive walkthroughs, participatory design method, card sorting, desirability feedback method, paper prototype testing, persona development

Quantitative: AB testing, surveys, data warehouse analytics, site analytics

Contact Me

LinkedIn profile



Over sixteen years as a user experience professional.

Specializes in interaction design, user research, and product management.

Comfortable working in fast-paced environments.

Thrives in collaborative teams.

Keen attention to detail.

Reputation for executing smoothly-run projects.

Outstanding organizational skills.

Areas of Expertise

UX design, interaction design, design thinking, design strategy, usability, information architecture, user interface design, visual design direction, product management, data-driven process